Bank Mandiri, in space.
A bank app activated in space for a 25th anniversary.
In partnership with Sent Into SpaceThe campaign film
Bank Mandiri celebrated 25 years by activating its app at the edge of space, turning an anniversary into a world first.
CategoryFinance
Original headlineCelebrating a 25th anniversary with a world first
Good fit forBrand anniversaries and banking or fintech milestones.
Produced by Sent Into Space. Shown here under the Dhi & Kin partnership. Campaign film from the Sent Into Space YouTube channel. Summary written by Dhi & Kin.
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Questions
Is this a Dhi & Kin campaign?
No. It was produced by Sent Into Space for Bank Mandiri. Dhi & Kin is the partner bringing this kind of campaign to Indian brands.
Can we run something similar in India?
Yes. Send a brief with your product, goal and timeline and we will scope a near-space launch and the creator and press plan around it.