Herbal Essence: case study
Beauty · Influencer marketing · India and UAE
+9.1%Engagement
7Creators
1Campaign
The work
The campaign centered around hashtags #GlowWithMoroccanArganoil, #NaturalCurlsPower, and #CurlsHydratedWithAloe.
Numbers
- +9.1% engagement
- 7 creators
Creators
Ajwa Aljoudi289k audience
Meryem Chady199k audience
Sukkari111K audience
Oumpressive110K audience
Malak Aldawsari1M audience
Chadia Arsalan134k audience
Sarah hany1M audience
Watch the work
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reelRelated case studies
Questions
What did Dhi & Kin do for Herbal Essence?
The campaign centered around hashtags #GlowWithMoroccanArganoil, #NaturalCurlsPower, and #CurlsHydratedWithAloe. The work was influencer marketing on Instagram in UAE.
What were the results of the Herbal Essence campaign?
Campaign figures on record: +9.1% engagement, 7 creators, 1 campaign.
Which platform and market was the Herbal Essence campaign for?
Instagram in UAE.