Questions to Ask an Influencer Marketing Agency Before You Hire
Ask for proof in your category, how creators are chosen, how content is approved, what the quote includes, how results are reported and who will run your account.
Ten questions
1. Which campaigns are most like ours, and what were the numbers?
2. How do you cast creators?
3. Who owns the creator relationships?
4. How is content approved?
5. What is in the quote and what is extra?
6. What do you report, and how often?
7. How do you handle usage rights and exclusivity?
8. How do you check for fake followers?
9. Who will run our account?
10. What happens if results fall short?
How we handle it at Dhi & Kin
We answer all of these in writing in the proposal. Compare our answers with any other agency you shortlist.
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Next step
See how we run campaigns: influencer marketing agency in India · campaign results · case studies.