Harry's Bar, in space.
Sending the world's first pie to space.
In partnership with Sent Into SpaceThe campaign film
Harry's Bar took its idea to the edge of space with Sent Into Space. The campaign film is “Pie in Space | World Pie Eating Championships”.
CategoryFood & drink
Original headlineSending the world's first pie to space
Good fit forFood and drink brands wanting a shareable stunt.
Produced by Sent Into Space. Shown here under the Dhi & Kin partnership. Campaign film from the Sent Into Space YouTube channel. Summary written by Dhi & Kin.
More space campaigns
WatchFood & drinkOreoDunking an oreo in the milky way
WatchFood & drinkHouston Texans x Bud LightCosmic pour
WatchFood & drinkBlendJetA smoothie blended in space
WatchFood & drink7-ElevenDelivering slurpees in space
Questions
Is this a Dhi & Kin campaign?
No. It was produced by Sent Into Space for Harry's Bar. Dhi & Kin is the partner bringing this kind of campaign to Indian brands.
Can we run something similar in India?
Yes. Send a brief with your product, goal and timeline and we will scope a near-space launch and the creator and press plan around it.