Linc Limited: case study
Publishing · Influencer marketing
+9.4%Engagement
2Creators
2Campaigns
The work
Linc Limited aimed to enhance awareness of the Pentonic pen.
Objective
- The primary goal was to boost brand visibility.
- #GiftmasWithDeli Linc Limited aimed to raise awareness of Deli Stationery through a strategic campaign during chritsmas.
How it ran
- Aligned with the brand's objective we strategized on creating videos that show how handwriting is linked to a person's personality.
- We guided creators to shoot themselves writing, and talking about what their handwriting says about their personalities.
- To reach a broader audience, we collaborated with influencers in lifestyle and fashion for the campaign.
- #HandwritingUtsav Aligned with the brand's objective we strategized on creating videos that show how handwriting is linked to a person's personality.
Numbers
- +9.4% engagement
- 2 creators
Watch the work
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reelRelated case studies
Questions
What did Dhi & Kin do for Linc Limited?
Linc Limited aimed to enhance awareness of the Pentonic pen. The work was influencer marketing on Instagram in India.
What were the results of the Linc Limited campaign?
Campaign figures on record: +9.4% engagement, 2 creators, 2 campaigns.
Which platform and market was the Linc Limited campaign for?
Instagram in India.