Debenhams: case study
Fashion · Influencer marketing · India and UAE
+9.1%Engagement
7Creators
1Campaign
The work
Aligning to the brand's objective, we strategized a concept to challenge influencers to try different fashion styles like chic, formal, streetwear, or casual.
Numbers
- +9.1% engagement
- 7 creators
Creators
Maysam A42.9k audience
Hesham Alajati46k audience
Joumana Soufi78.1k audience
Enri Carmody45k audience
Raniaelaina102k audience
Ayadiab207k audience
Marjan Khodadad389k audience
Watch the work
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reelRelated case studies
Questions
What did Dhi & Kin do for Debenhams?
Aligning to the brand's objective, we strategized a concept to challenge influencers to try different fashion styles like chic, formal, streetwear, or casual. The work was influencer marketing on Instagram in UAE.
What were the results of the Debenhams campaign?
Campaign figures on record: +9.1% engagement, 7 creators, 1 campaign.
Which platform and market was the Debenhams campaign for?
Instagram in UAE.