Nellara: case study
FMCG · Influencer marketing · India and UAE
+9.8%Engagement
1Campaign
The work
The entire campaign was aimed at fulfilling the following objectives: The focus of the campaign is to create awareness about the #NellaraKuttyCook Contest Season 2 through influencer marketing activities.
How it ran
- We planned on collaborating with micro to mid-tier food and lifestyle influencers to promote and create a hype for the contest in order to gain maximum participations and meaningful user engagement.
Numbers
- +9.8% engagement
Watch the work
▶ Instagram post
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reelRelated case studies
Questions
What did Dhi & Kin do for Nellara?
The entire campaign was aimed at fulfilling the following objectives: The focus of the campaign is to create awareness about the #NellaraKuttyCook Contest Season 2 through influencer marketing activities. The work was influencer marketing on Instagram in UAE.
What were the results of the Nellara campaign?
Campaign figures on record: +9.8% engagement, 1 campaign.
Which platform and market was the Nellara campaign for?
Instagram in UAE.