MG Motor: case study
Automotive · Influencer marketing
20Videos
10M+Views
7Creators
1Campaign
The work
The objective was to reach target audiences, generate awareness, and build buzz and anticipation among potential customers.
How it ran
- We planned to highlight the car's USP through various storylines.
Numbers
- 20 videos
- 10M+ views
- 7 creators
Creators
Harleen Deol1.9M audience
CA Anamika Rana166K audience
Shambhavi Mishra217K audience
Veer117K audience
Archana Singh174K audience
Sanyam Sharma680K audience
Pravit Arora81.3K audience
Watch the work
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reel
▶ Instagram reelRelated case studies
Questions
What did Dhi & Kin do for MG Motor?
The objective was to reach target audiences, generate awareness, and build buzz and anticipation among potential customers. The work was influencer marketing on Instagram in India.
What were the results of the MG Motor campaign?
Campaign figures on record: 20 videos, 10M+ views, 7 creators, 1 campaign.
Which platform and market was the MG Motor campaign for?
Instagram in India.